Average number of cigarettes smoked by smokers ages 15 to 25 The Rapport national sur la sant 2020, entitled La sant en Suisse Enfants, adolescents et jeunes adultes, yields data relating to the average level of consumption of smokers daily and occasional smokers taken together ages 16 to 25 (Observatoire Suisse de la sant, 2020[3])
The WHOs position or inaction is also despite policies and statements from leading agencies like the U.S
Similar results were found in a study conducted in Jordan, which showed that e-cig users agreed that using an e-cig is safer than tobacco smoking to both the user and surroundings, and that it is cheaper and can help in smoking cessation [4]
The ability of non tobacco flavours to cater to evolving lifestyle choices and provide differentiation across brands has consolidated their dominance in this segment
Nearly 40% of its revenue now comes from smoke-free products like IQOS and Zyn and both are scaling fast in Europe, Asia, and the U.S