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A meta-analysis of 33 studies of acupuncture and related techniques found that acupuncture was less effective than traditional nicotine-replacement therapy but it also found that many of the acupuncture studies were themselves flawed

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Social media marketing of e-cigarettes began in earnest when the makers of the popular e-cigarette JUUL conducted a massive influencer engagement campaign as part of the products 2015 launch, employing an entire department dedicated to social media influencer marketing