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The great thing about quitting smoking is that there are lots of positive changes to keep track of, other than just an improvement in your skin health

Research has shown that youre 3 times more likely to quit successfully if you use a combination of stop smoking medicine, specialist help and support from your local Stop Smoking Service, but how you chose to quit is up to you

That does not mean that the cigar shall be bland

While traditional smoking cessation methods like nicotine replacement therapy (NRT) and behavioral counseling can help, they dont work for everyone

There is a need for critical consideration of branding on cigarette packs in a policy environment in which opportunities to build brand identity are increasingly limited, and thus the pack is ever more important to building and maintaining a robust market