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An employee of BAT's public relations agency, Engage BCW (the Kenyan agency of the Burson Cohn & Wolf group affiliated with the British advertising giant WPP) asked by text message one of the journalists, Edwin Okoth, in charge of the investigation what "his price was" to disclose his research to him.[3]

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OConnor R, Schneller LM, Felicione NJ, Talhout R, Goniewicz ML, Ashley DL

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One study indicates that an anti-tobacco information environment, in concert with smoking restrictions, is associated with both attempts to quit and successful quitting among adult males 22