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[38] Winston had been previously settled with the Federal Trade Commission (FTC) regarding similar claims in 1999, when tobacco advertising was under their purview

(JT), headquartered in Tokyo, Japan is one of the largest tobacco companies in the world

Glob Change Biol 30:e17470

To achieve this, we plan to further strengthen the equity of our brands by focusing on our core brands, grow or maintain share in existing key markets, broaden the geographical base and develop emerging product categories. Against this backdrop, Mevius is moving forward with a new name across the world, a unified global design and an expanded product portfolio in order to command a greater international presence by enhancing brand equity, aiming to become the number one global premium brand. Mevius, the new brand name, retains the M and S from Mild Seven, which aims to signify a sense of evolution in the brand

The reason is different cigarette brands like some amendments