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As recently as 2008, the female protagonist, April (Isla Fisher), in the romantic comedy "Definitely, Maybe" discusses the health benefits she feels she receives when smoking Natural American Spirit cigarettes over Marlboros, the choice of the male protagonist, Will (Ryan Reynolds)

Their competitive pricing makes them accessible to many smokers

Final Thoughts Various sizes of packaging, various legislations, different structures of the packaging itself, and different branding methods affect the current market of tobacco packaging

Update: this story has been updated with a statement from The Campaign for Tobacco-Free Kids

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